Hey Insiders! We hope you’re hungry, because it’s time to try a new protein-packed, gluten-free pasta in The Insiders Barilla® Legume Pasta Campaign!
Taste the difference of Barilla Chickpea and Red Lentil Pastas, which are each made with only one simple ingredient, and share your feedback as an Insider in person and online. Try your chances at joining us in this tasty and wholesome campaign by clicking the button below to subscribe.
DISCOVER THE PRODUCT
SHARE THE FUN
ACTIVITIES
REPORTS
COMPLETE THE END SURVEY
Open your VIP pack and get to know the product. Share your first impressions with us and on social media. Add an unboxing picture or video to highlight your first look!
Get the word out: connect with friends, family and co-workers. Introduce them to the product. Use your talktools and share your samples to create buzz.
Join in! Take pictures, share on social media and comment on the blog to make this campaign the talk of your town.
Tell us all about your conversations! Send us a report each time you speak to someone about this campaign.
Give us your final opinion of the product and your experience in the campaign by completing the end-survey
Barilla’s new chickpea and red lentil pastas are a gluten-free way to enjoy all of your favorite pasta dishes. These legume pastas provide a good source of protein and an excellent source of fiber, all with the same perfectly “al dente” texture as traditional pasta. Cook it just like traditional pasta and enjoy the delicious taste of pasta made with one simple ingredient – either chickpeas or red lentils.
Taste the difference as you discover your favorite Barilla Legume Pasta variety and share your opinions as an Insider!
*11-13 grams of protein per serving
When you participate in this campaign you will receive:
Discover for yourself all the delicious ways to enjoy the taste and texture of Barilla’s Chickpea and Red Lentil pastas, and join us in spreading the word!
Week 1
Kick off The Insiders Barilla® Campaign by sharing unboxing photos, videos, and social media posts showcasing your Barilla® Legume Pasta varieties. Share your initial feedback with other Insiders on the campaign blog and join us in trying this week’s Barilla® recipe; Barilla® Chickpea Rotini with Broccoli, Roasted Red Peppers and Thyme!
Week 2
Draft your review of Barilla® Legume Pastas on the MY REVIEW tab of the campaign page and polish your review with your dedicated Word of Mouth or “WoM” coach. Your WoM coach will be there each step of the way to provide helpful feedback that can improve your review and get it ready to post online. Once your review is drafted, join us for dinner as we try this week’s recipe; Barilla® Chickpea Spaghetti with Fresh Green Beans & Cherry Tomatoes!
Week 3
With approval from your WoM coach, it’s time to share your honest review online at the ONLINE REVIEW tab so shoppers everywhere know what you think of Barilla® Legume Pasta. Once your review is online, celebrate with a big bowl of Barilla® Red Lentil Spaghetti with Cherry Tomatoes, Fresh Basil and Toasted Pistachios.
Week 4
Go viral with The Insiders Barilla® Campaign when you post about Barilla® Legume Pastas on social media using the campaign hashtag #BarillaLegumeInsiders. Give your followers a sneak peak of this week’s recipe; Barilla® Red Lentil Rotini with Creamy Leek & Artichoke Sauce.
Week 5
Spread the secret of Barilla® Legume Pastas with your friends and followers and completing conversation reports on the campaign page, highlighting their feedback. You can complete as many conversation reports as you’d like to earn extra points in the campaign. Tell them all about Barilla® Legume Pasta varieties and share with them this week’s delicious recipe; Barilla® Red Lentil Penne with Roasted Butternut Squash, Sage, and Pumpkin seeds!
Week 6
Provide us with your overall feedback when you complete the Barilla® Campaign End Survey and let us know what you thought about your Insiders Barilla® campaign experience.
Barilla® Chickpea Rotini
Barilla® Red Lentil Penne
Barilla® Chickpea Spaghetti
Barilla® Red Lentil Spaghetti
Barilla® Red Lentil Rotini